Reporting & Insight
A significant benefit of implementing the Adobe Experience Platform is the value that CJA extrapolates from the RTCDP and AJO. CJA can provide insight into customer touchpoint behaviors and preferences. Alongside identifying patterns and opportunities within journeys.
Optimal CJA Configuration
Celerity has configuration packages created for CJA that ensure the way that CJA is configured is done in a way that is going to be most conducive to delivering meaningful insight. How this underlying data is stored and configured directly affects the power and usefulness that CJA can provide.
Multi-dimensional Report Building: Many of our customers have completely different needs and wants on what they need reporting. This also varies significantly between individual roles within the organization. Celerity is well-versed in working with all levels of an organization to get people to benefit from the reporting and Insight that CJA can provide.